“It needs to be fixed! Now!”
For those that didn’t immediately laugh at that headline, go watch this SNL sketch, now!
I watched a video today of Seth Godin giving a presentation titled “This is broken.” He talks about the reasons why there are so many ineffective processes that are used by businesses that don’t even recognize that they’re useless. Before I continue, check it out below. Read more
Getting departments to own their Web content
8:41 am – walk into the office
8:45 am – coffee
8:50 am – open up Outlook, scan for website maintenance requests
One of two things usually happens here: either I see no messages, meaning everyone’s happy for the moment, and I open up the job tracker and start working on a project that’s probably due later that week. Or, the more likely scenario – there are at least a couple of fires to put out:
- “There’s a typo on this page.”
- “Please add this information to the contact page.”
- “I need an event registration form that submits to a database and takes payment – by tomorrow!”
- “The sky is falling!!!”
Here we go
So I’m having another go at blog for the nth time, but this one has some legitimate motivation backing it. Since gaining some larger responsibilities for the Cal Lutheran website, I’ve been doing all kinds of research on social media, social networks for recruiting, SEO strategies, CMS, web application development, and on and on. Its a tad overwhelming at times, but I’m always up for a real challenge.
In doing this research I have come across many blogs and networks directed towards higher ed web development and marketing, and I feel it would beneficial to me personally and professionally to engage in the conversations that are happening in these arenas.
This blog will also hopefully serve as a way to organize my thoughts on these subjects as well as share useful things I come across.
Here’s hoping this one sticks…